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Carnegie Mellon Licensing

 

 

Licensing Welcome


 

Carnegie Mellon's Mascot Home Page

Welcome to the

Trademark Licensing Office

Established in 1995, Carnegie Mellon created the trademark licensing program as an extension of Retail Administration. The Office of the General Counsel has been responsible for this program since July 2003.

Our program provides the university with the ability to protect the use of its trademarks and to share in the benefits derived from their use.

Today Carnegie Mellon’s Trademark Licensing Office continues its focus on trademark protection while partnering with various university constituents to assist with the compliance efforts of the trademark licensing program.

Anyone interested in using Carnegie Mellon’s  trademarks and logos is encouraged to read through this website and give us a call.

If you are interested in corporate social responsibility you may want to read the university’s Code of Workplace Conduct requirements for current and prospective licensees.  You can learn more about the anti-sweatshop movement by visiting the Fair Labor Association (FLA) and the Worker Rights Consortium (WRC). Carnegie Mellon has affiliated with both organizations since April 2002.

Carnegie Mellon also requires all its employees and students to order collegiate merchandise bearing the name Carnegie Mellon or other trademarks from trademark licensed suppliers. This pertains to merchandise that is being purchased for non-retail internal campus or departmental distribution and use. This requirement has been in place since April 1998, with the approval by the President’s Council for the Official Policy for Use of Carnegie Mellon Trademarks.

The University Community-at-Large along with our Alumni and friends are asked to assist us in policing the marketplace for non-licensed suppliers and patronize our loyal licensees with your business.

Partnering with University Advancement to promote Carnegie Mellon’s identity and brand strategy and Purchasing Services and Supplier Management to promote the use of preferred suppliers are just two examples of campus outreach.

 

 

A NEW WEBSITE IS COMING SOON!

Helpful Links:

The new “Scotty” dog mascot.

Official policy for using Carnegie Mellon’s logos.

Code of conduct for Trademark Licensees

Carnegie Mellon’s identity standards guide

Mascot graphic identity standards guide

If you are a member of the Carnegie Mellon community we can help you in using trademarks of other property owners, such as celebrity images, sports figures, corporate logos, copyrighted materials, films, television shows and cartoon characters. Mr. Marano is a member of the International Collegiate Licensing Association (ICLA) and served on their Board of Directors from 2003-2007. He is also the University’s voting representative to the Fair Labor Association (FLA) and the Worker Rights Consortium (WRC).

Contact the Trademark Licensing Office

The Trademark Licensing Office welcomes your questions and comments. Please contact John Marano if you would like to schedule a meeting or discuss any of the licensing content.

Carnegie Mellon’s Trademark Licensing Office
4516 Henry Street, Rm 415

Pittsburgh, Pennsylvania 15213
Phone: (412) 268-3904
Fax: (412) 268-3571

marano@andrew.cmu.edu



 

Suggestions or comments about this web page should be addressed to marano@andrew.cmu.edu